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Writer's pictureClaire Venus

Northumberland Audience Survey Results and call out for members

Posted on behalf of November Club


Throughout 2021 a group of Northumberland cultural organisations and Northumberland County Council commissioned Newcastle Gateshead Initiative to deliver research examining audiences across Northumberland. These organisations include:

  • Alnwick Gardens

  • Berwick Film and Media Arts Festival

  • Headway Arts

  • Maltings Berwick

  • Mortal Fools

  • Museums Northumberland

  • November Club

  • Queens Hall Arts



The aim of the research is to help us get a better understanding of Northumberland audiences, both current and potential future audiences. We also wanted to see how perceptions of culture have changed since Covid-19.   

An executive summary of the report can be downloaded here.

The full report can be downloaded here.

For any further information on the report please contact Kathryn at November Club via info@novemberclub.org.uk

What’s next? This is just the beginning for the Northumberland Cultural Network. All organisations have benefitted from collaborative working and our aim is to continue working together to build audiences across Northumberland. To really make an impact we would love to welcome new members.

The type of organisations we hope will want to join us include: 

  • Registered charities 

  • Companies limited by guarantee 

  • Voluntary run clubs /societies that focus on cultural events. 

Size doesn’t matter.  You don’t have to employ people. The network will focus on issues affecting cultural organisations rather than individual freelancers.   You can find out more here.

If you would like to join our network, then please get in touch via info@novemberclub.org.uk We look forward to hearing from you.

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